GroWithClo needed a brand that could live in the world of sports without looking like every other performance brand. For mental performance coach and former Division I athlete Chloé Maleski, we created a visual identity that feels grounded, confident and a little unexpected — blending retro-inspired typography, earthy tones and nostalgic athletic influences with the pop of neon Chloé knew she wanted from the start. We carried that same direction into her custom website, giving GroWithClo a home that feels distinctly her — energetic without being loud, professional without feeling corporate, and far from your typical sports performance brand.